“We speak Nerd, so you don’t have to”
By Ray Salem, Ace eMarketing

Social Media Best Practices:

• Start with a plan, not tactics. Research and build a social media road-map involving: Audience, Objectives, Strategy, Tactics, and Tools/Technology.

• “Give more to get more”—Successful social media marketing programs involve listening and participation. That participation centers around giving value before expecting anything in return. This is not “sales,” however, business can definitely increase sales as a result.

• Commit resources and time to be successful - What you put into it is exactly what you get out of it.

• Be transparent—With intentions and your identity, you may alienate the very audiences you’re trying to connect with.

• Be you! Being fake in any way is not good for anyone on the social web. Early on, companies like Walmart and Sony (via their PR firms) tried to fake their way into making consumers believe sites like the Sony PSP blog or the Walmarting Across America blog were authored by impartial brand evangelists, when it wasn’t that at all. Both Sony and Walmart have learned from those mistakes and now have social media sites that follow many of the best practices above.

Need to know tips before hiring the
right website developer

1. Make sure they speak your language! If, after the initial contact you notice the Web-developer is talking to much “NERD” or Computer talk, most likely your website building experience will not be pleasant. This is because the developer lacks social skills, which makes sharing the vision difficult.
2. Ask to see past work AKA Portfolio.
3. Be careful of low price proposals, because they will start low and will ask for more money as they go along.
4. Ask about support—With some web designers, the moment your site is finished, your relationship is finished. That’s probably not what you want. Hopefully, you choose a web designer who provides ongoing support, meaning they’ll be happy to answer questions you have about your site even after it’s been up for months.
5. Sign a contract—With any web designer, you should sign a written contract that outlines your entire agreement. If a web designer doesn’t use written contracts, you should look elsewhere. If there’s a dispute over your agreement, both of you will benefit from having the terms in writing.

For more tips please visit our Website www.AceMarketing.org— complimentary consultation, call Ray Salem @ 909-890-6308.